Bites for Bikes TCs Australia

Bites for Bikes – Terms and Conditions (Australia)


Promoter: Seriously Healthy Pty Ltd (ABN 63 611 406 289) Registered Address: Rialto,
L2 Podium East, Level 2/525 Collins St, Melbourne VIC 3000, Australia Cosponsor: Cooly Bikes (prize supplier, and promotional partner) Governing Law: Victoria, Australia


1. General
1.1. By entering into the "Bites for Bikes" promotion ("Promotion"), you agree to have
accepted these Terms and Conditions. These Terms apply to Australian entrants only. A
separate promotion is conducted in New Zealand under separate terms and conditions.
1.2. The Promoter is Seriously Healthy Pty Ltd (ABN 63 611 406 289), of Rialto, L2
Podium East, Level 2/525 Collins St, Melbourne VIC 3000, Australia ("the Promoter"), in
partnership with Cooly Bikes ("the Co-sponsor").
1.3. All times stated in these Terms and Conditions are in Australian Eastern Standard
Time (AEST).
1.4. These Terms and Conditions are governed by the laws of Victoria, Australia, and
each entrant submits to the non-exclusive jurisdiction of the courts of Victoria and of
the Commonwealth of Australia. Nothing in these Terms limits any statutory rights
entrants may have under the Australian Consumer Law.


2. Eligibility
2.1. To be eligible to win, entrants must:
(a) be a resident of New South Wales, Victoria, Queensland, Western Australia,
South Australia, Tasmania, the Australian Capital Territory, and the Northern
Territory. This promotion is not open to residents of any other country;
(b) be 18 years of age or older at the time of entry;(c) hold a valid, public Instagram
account at the time of entry and at the time of the draw. Private accounts cannot be
verified and will not be counted. Each entrant may enter using one (1) Instagram
account only and may hold only the entries permitted under clause 4.4;
(d) not be:
(i) an employee, director, officer, or contractor of the Promoter or Cooly Bikes; or
(ii) a spouse, de facto, partner, parent, child, step-child, step-parent, grandparent, or
sibling, whether by birth, adoption, or marriage, of any person identified at clause
2.1(d)(i);
(e) be following the Instagram accounts of both @coolybikes and @seriouslyhealthy
at the time of entry and at the time of the draw;
(f) not enter using a story or reel that is an invalid entry under clause 5 of these Terms;
and
(g) otherwise comply with these Terms.
2.2. The Promoter reserves the right to verify the identity, age, and eligibility of any
entrant or winner, including by requiring the entrant or winner to provide proof of
identity, age, country of residence, residential address, or any other eligibility
requirement. The Promoter may disqualify any entrant or winner that does not comply
with a direction to furnish information within 5 days of a request made under this
clause, or that the Promoter otherwise reasonably believes has not complied with these
Terms and Conditions. 2.3. If a prize has been awarded on the basis of an invalid entry,
then the Promoter may require the return of the prize or payment of its value.

3. Promotion Period
3.1. Entries may be submitted from 6:00pm AEST on Friday, 25 September 2026 until
12:00pm (midday) AEST on Thursday, 22 October 2026 ("Promotion Period").
3.2. No entries will be accepted after the Promotion Period closes. Entries are deemed
received at the time they are posted to Instagram, not at the time of transmission by the
entrant.
3.3. The Promoter may only vary the Promotion Period where it is required or permitted
to do so by law, or where a variation is reasonably necessary as a result of an event (or
events) outside of the Promoter’s reasonable control. Any variation will take effect from
the time that notice is published on the Promoter's Instagram page and will not affect
the validity of eligible entries already received.

4. How to Enter
4.1. Primary entry — To enter, an eligible entrant must, during the Promotion Period:
(a) post one (1) Instagram Story or Instagram Reel from a public account, featuring a
packet of Serious Fruit Choc Bites, and such story or reel must remain public at all
times until the winners are drawn;
(b) tag both @coolybikes and @seriouslyhealthy in the content; and
(c) be following both accounts at the time of the draw.
Each eligible entrant may submit a maximum of one (1) primary entry for the entire
Promotion Period.
4.2. Bonus entry — an entrant who has already submitted a valid primary entry may
earn one (1) additional entry by:
(a) resharing the official Bites for Bikes campaign launch post (published by
@seriouslyhealthy and @coolybikes on 25 September 2026) to their Instagram Story;
(b) tag both accounts in that story; and
(c) maintaining following status for both at the time of the draw.
Each eligible entrant may submit a maximum of one (1) bonus entry per entrant,
regardless of how many times the post is reshared.
4.3. Instagram Stories expire after 24 hours. The Promoter will monitor and log Story
entries daily during the Promotion Period. If the entry is made by posting an Instagram
story, then the story must be available for the full 24 hours. A Story entry remains valid
after expiry provided it met all requirements at the time it was posted. If an entry is
made by posting an Instagram reel, then the content must remain posted until the final
draw is conducted, and the winner has been announced.
4.4. The maximum number of entries any one person may hold across the entire
Promotion Period is two (2): one (1) primary entry and one (1) bonus entry.
4.5. By participating in this Promotion, entrants acknowledge full acceptance of these
Terms and Conditions and warrant that their entry:
(a) does not contain any material that is libellous, defamatory, pornographic, profane, or
obscene;
(b) does not infringe any third party's intellectual property or other rights;
(c) is compliant with Instagram’s terms of use and community guidelines;
(d) is not misleading or deceptive;
(e) must not imply that the Promoter, Cooly Bikes, or any other third party endorses the
entrant;
(f) is their own original content, and they hold all necessary rights and licences to it;
(g) they have obtained the consent of all person(s) appearing in the entry; and
(h) the entry is otherwise complaint with all applicable laws.
4.6. Each entrant indemnifies the Promoter, Cooly Bikes, and their respective related
bodies corporate, employees, agents, and contractors, against any claim, loss, liability,
cost, or expense arising from a breach of these warranties.

5. Invalid Entries
5.1. An entry will not be counted if each of the eligibility requirements set out at clause 2
are not satisfied.
5.2. Entries will not be counted if the entry is generated by bots or automated or
purchased engagement.
5.3. The Promoter will determine the validity of entries acting reasonably and its
decision on validity is final subject to any rights an entrant has at law. If we determine
that your entry is invalid, we will notify you and give you a reasonable opportunity to
demonstrate (to our reasonable satisfaction) why your entry is valid, and we may
reinstate your entry having regard to any material provided by you, at our reasonable
discretion.

6. The Prize
6.1. This Promotion comprises one draw open exclusively to Australian residents. There
is one (1) prize: a Cooly Bikes Double Up e-bike (Black), valued at $2,499 AUD.
6.2. The prize is not transferable, exchangeable, or redeemable for cash. The prize
must be taken as offered and cannot be varied at the request of the winner.
6.3. If the specific bike model or colour becomes unavailable for reasons beyond the
Promoter's or Cooly Bikes' control, the Promoter reserves the right to substitute the
prize with one of equal or greater value.
6.4. The prize is for the e-bike only. Registration, accessories, and any ongoing costs
including servicing, insurance, and maintenance are the winner's responsibility. The
prize does not include a helmet, lock, insurance, registration, or any other accessory.
The winner must not modify the e-bike or its battery, motor or charger, and
acknowledges that doing so may render it unroadworthy and void any warranty.
6.5. The winner is responsible for using the e-bike safely and in accordance with local
road rules and helmet laws. The winner acknowledges that they use the prize at their
own risk, that they are responsible for satisfying themselves that the e-bike may lawfully
be used in their State or Territory, that they must wear an approved helmet, and that
they must not permit the e-bike to be used by any person not legally permitted to do so.
6.6. Cooly Bikes' standard 1-year warranty applies from the date of delivery.. Cooly
Bikes is the supplier of the prize. All warranty claims, and any claim under the consumer
guarantees in the Australian Consumer Law in respect of the prize, must be directed to
Cooly Bikes. Nothing in these Terms and Conditions excludes, restricts or modifies any
consumer guarantee or other right that cannot lawfully be excluded.

7. Winner Selection and Notification
7.1. The draw will be conducted using a third-party random name generator
on Thursday, 29 October 2026.
7.2. Winners will be notified via Instagram Direct Message on Friday, 30 October 2026.
The winner must provide a valid email address and contact telephone number on
request. Results will be announced on the social media channels of both
@seriouslyhealthy and @coolybikes the same day.
7.3. Winners have 14 days from the date of notification to respond, claim their prize,
and provide the details we reasonably require to deliver the prize. If there is no response
within this period, the prize will be forfeited and one (1) redraw will take place on 13
November 2026 from remaining valid entries in the applicable draw, on the same terms.
The Promoter will publish the details of any redraw winner in the same manner as the
original manner.
7.4. The Promoter reserves the right to verify a winner's age and eligibility before
awarding the prize. If a winner cannot be verified or is found ineligible, the prize will be
forfeited and a redraw will occur.
7.5. By entering, you agree that, in the event you are the winner, your first name, city,
state, and town of residence may be published on the Promoter's and Cooly Bikes'
social media channels for winner announcement purposes, without further
compensation.

8. Prize Delivery
8.1. Delivery is to a valid residential or business address only — no P.O. Boxes.
8.2. For the Australian winner, standard freight is covered.
8.3. Prizes will be delivered within approximately 21 business days of the winner
confirming their delivery details. Risk in the prize passes to the winner upon delivery.
Delivery timeframes are estimates only. The Promoter is not liable for any delay caused
by events outside of its control. The winner must be available to take delivery at the
nominated address and must inspect the prize on delivery and report any damage
within 48 hours.

9. Content Use and Privacy
9.1. By entering, each entrant grants the Promoter and Cooly Bikes a perpetual, nonexclusive, royalty-free, worldwide, irrevocable, and sublicensable licence to use,
reproduce, adapt, publish, communicate, repost, and reuse their entry content (in
whole or in part, and in any media, including paid advertising) across social media,
website, and marketing materials, without further approval, notice, or compensation.
9.2. The Promoter collects personal information for the purpose of administering the
Promotion and delivering the prize, in accordance with the Promoter's Privacy Policy.
9.3. We may share your personal information that we collect in connection with the
Promotion with third parties, including with Cooly Bikes or as otherwise contemplated
under these Terms, for the purpose of administering the Promotion and delivering the
prize.

10. General
10.1. This Promotion is in no way sponsored, endorsed, administered by, or associated
with Meta Platforms, Inc® or Instagram. Entrants release Meta Platforms, Inc® from any
liability in connection with this Promotion. Any information provided to the Promoter by
an entrant in connection with this Promotion is provided to the Promoter and not to
Meta Platforms Inc®.
10.2. To the extent permitted by law, the Promoter reserves the right (subject to any
directions from a regulator) to cancel, suspend, amend, or terminate the Promotion or
these Terms at any time due to fraud, technical failure, or circumstances beyond its
reasonable control. The Promoter may award the prize by an alternative method that is
fair and reasonable in the circumstances. Any such action will be published on the
Promoter’s Instagram page and website.
10.3. Nothing in these Terms excludes, restricts, or modifies any right or remedy that
cannot be lawfully excluded, restricted, or modified. Subject to any rights that cannot
be excluded under the Australian Consumer Law, the Promoter, Cooly Bikes, their
employees and agents, and Meta Platforms, Inc® will not be liable for any loss, damage,
or injury arising directly or indirectly from this Promotion or the prize. To the extent
permitted by law, each entrant releases the Promoter and Cooly Bikes, and their
respective related bodies corporate, employees, contractors, and agents, and Meta
Platforms Inc®, from all liability for any loss, damage, cost, expense, or personal injury
arising directly or indirectly from the Promotion, the prize, or the use of the prize. The
Promoter’s total liability in connection with the Promotion us limited to the retail value
of the prize. No party is liable for any indirect or consequential loss.
10.4. The Promoter will make decisions regarding all conduct of the Promotion acting
reasonably and in good faith. Those decisions are final and binding, subject to any right
an entrant has at law.
10.5. The Promoter may disqualify any entrant who, in the Promoter’s reasonable
opinion, tampers with the entry process, engages in conduct that is unlawful, abusive,
offensive, or damaging to the reputation of the Promoter or Cooly Bikes, or otherwise
breaches these Terms and Conditions.
10.6. The winner is responsible for any tax consequences arising from winning the prize
and should obtain their own independent advice. The Promoter does not provide
taxation advice.
10.7. Entrants may not assign or transfer their entry or any rights under these Terms and
Conditions.
10.8 If any provision of these Terms and Conditions is found to be invalid or
unenforceable, it is to be read down or severed to the extent necessary, and the
remaining provisions continue in full force.
10.9. These terms set out the entire terms of the Promotion.

11. Contact
Competition
enquiries: info@seriouslyhealthy.com.au Website: https://seriouslyhealthy.com.au
Any complaint about the conduct of the Promotion should be directed to the above
email address and we will use reasonable endeavours to respond to any such
complaint within ten (10) business days.

Mother and daughter cheers smoothies behind Serious Organic frozen fruit range packs on table in kitchen.

How it all started

Seriously Healthy was founded in 2016 in response to a growing concern in the food and beverage industry: the lack of real, wholefood ingredients. With so many drinks packed with artificial additives and chemicals, we saw the need to bring food back to its natural, wholesome state. That's when Serious Smoothies was created.

100% natural products made using only real fruit to deliver a healthy, delicious beverage.

From the beginning, our mission has been simple: to offer something different. Our smoothies and snacks are made from real fruit, with no shortcuts, ensuring that every product is as pure as it is flavourful. Since then, we've expanded into various markets and introduced new products, all while trying to staying to our core belief—keeping food as natural as possible.

At Seriously Healthy, we’re committed to making healthy eating effortless and delicious.

For cafés and consumers alike, Seriously Healthy makes it easier than ever to create a nutrient-packed, real-fruit smoothie in less time than it takes to make a cup of coffee.
Fresh blueberry
Fruit piece whole strawberry
Mother daughter cheers healthy smoothies in glasses at home

What we do today

With a network of over 70 distribution partners and thousands of stockists, Seriously Healthy delivers a diverse range of pre-portioned smoothie packs, frozen fruit, and snacks.

We’re proud to deliver fresh, high-quality ingredients to cafés, homes, and food manufacturers across the globe.

In addition to serving the retail and foodservice sectors, we also specialise in exporting bulk frozen fruit, purees, and concentrates to customers worldwide.

We offer bespoke product solutions, from sourcing premium ingredients to developing custom flavours and providing private label smoothie options for global restaurant brands. Through our partner brands you likely have had one of our products and never known it.

With a commitment to quality, convenience, and tailored industrial solutions, we’re proud to serve customers across Australia, New Zealand, and internationally.

We’re helping businesses worldwide bring fresh, wholefoods products to life.